Free UTM Generator for Campaign Tracking

Create clean, trackable campaign URLs with ByteTony’s free UTM Generator. Add your website URL and campaign details, use ready-made platform presets, and generate a UTM link for Google Analytics and other analytics tools.

🔒 Privacy: Everything you enter is processed directly in your browser. ByteTony does not upload or store your URLs or campaign details.

Paid ads

Posts & messages

Website URL

The page people land on. Paste a link that already has UTM tags and the fields below fill in automatically.

Campaign source Where the traffic comes from.

Campaign medium The type of traffic. This decides the GA4 channel.

Campaign name A name you will recognise in reports.

Campaign ID (optional) Connects the campaign to cost data imported into GA4.

Campaign term (optional) Paid-search keyword or any extra detail.

Campaign content (optional) Tells apart ads, links or creative versions.

Clean values automatically Lowercase letters and hyphens instead of spaces, so “Facebook” and “facebook” don’t split your reports.

Your tracking link

Fill in the page URL, source, medium and campaign name.

Expected GA4 channel —

Fill in source and medium to see where GA4 will count these visits.

Based on the GA4 default channel rules. Custom channel groups in your property may differ.

About This UTM Generator

ByteTony’s free UTM Generator helps you build consistent campaign tracking links without manually editing URL parameters. You can create new UTM links, import an existing tracked URL, use platform presets, preview the expected GA4 channel, generate a QR code, and keep recent links available on your device.

What Is a UTM Link?

A UTM link is a normal URL with tracking parameters added to it. These parameters help analytics tools understand where visitors came from and which campaign or channel brought them to your website.

Example:

https://example.com/page/?utm_source=facebook&utm_medium=social&utm_campaign=summer-sale

The main parameters are:

utm_source: where the traffic comes from, such as facebook, google, or newsletter.
utm_medium: the marketing channel, such as social, email, or cpc.
utm_campaign: the name of your campaign.
utm_term: optional keyword or targeting information.
utm_content: optional information used to distinguish links, ads, buttons, or creative variations.
utm_id: an optional campaign identifier.

How to Use the UTM Generator

Enter the page URL you want to track, then add your campaign details or choose one of the available presets. The tool builds the tracked URL for you and lets you copy it, create a QR code, or reuse recent links.

For cleaner analytics reports, use consistent names for your sources and mediums. For example, avoid mixing Facebook, facebook, and fb for the same traffic source.

Existing URLs and UTM Parameters

If your URL already contains normal query parameters, the generator keeps them. If it already contains UTM parameters, the tool can replace the existing tracking values instead of creating duplicates.

Everything is processed locally in your browser.

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